Dynamics 365Intermediate
MB-280 Dynamics 365 Customer Experience Analyst Associate
5 (199 reviews) 200 students 4 Weeks Intermediate

Instructor
Category
Dynamics 365
Rating
5 (199)
Students
200
Language
English
Duration
4 Weeks
What you'll cover
1Customer Experience Fundamentals+
- Explore Dynamics 365 Customer Insights and Sales integration
- Understand customer journey mapping concepts
- Configure unified customer profiles
- Explore data unification strategies
2Customer Insights - Data+
- Ingest and unify customer data from multiple sources
- Configure data enrichment and matching rules
- Implement customer segmentation
- Build measures and calculated attributes
3Customer Insights - Journeys+
- Design and build real-time customer journeys
- Configure triggers, segments, and personalization
- Implement journey branching and decision splits
- Analyze journey performance and engagement insights
4Sales and Engagement Analytics+
- Configure Dynamics 365 Sales analytics and dashboards
- Build custom reports with Power BI integration
- Implement sales forecasting
- Configure Sales Insights and predictive scoring
5Integration and Optimization+
- Integrate Customer Insights with Power Platform
- Optimize customer engagement workflows with Power Automate
- Monitor campaign and journey performance
- Implement consent and preference management
